Being a Social Media Marketing manager at an education technologies startup means developing strategy appropriate for many various stakeholders and interested parties. As I started the job, one of my first campaigns was to create a social media strategy for the famous annual trade show organised in London. Seppo was nominated as a finalist in International Digital Education Resource category. 

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The strategy's goal was to attract resellers and more potential partners to seppo startup at this particular event. Twitter, Facebook and LinkedIn were chosen as a channels for strategy implementation. 

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As a result, seppo team got a lot of new contacts, brand awareness has increased, social media statistics has improved. The quantitive measurement has demonstrated a significant increase of more than 200% percent.